It's more than a tagline. It's a Mantra.

It’s a way of life for the people who do what needs to be done.

It’s time to celebrate the people who do what it takes to move our world forward, to stand in support of those who roll up their sleeves and do the work. A community of people with relentless drive and a commitment to get things done. The ones who get up and get to work. The ones who make things and make things happen.
This is who we serve. This is who we are. That’s why Cat is dedicated to building the best products and services for you -we’re here to help. Check out what’s new or drop us a line and tell us what you’re working on.

We are in an age of digital transformation. Our lives, our ways of working and our habits are changing forever. Products and services need to adapt swiftly to our customers’ changed requirements. As an innovation leader and driver of transformation, we at PALFINGER have always helped to shape the future.
In our new NEXCELLENCE digitalization program, we are pooling our digital competencies as well as our new approaches, products and services for the benefit of our customers.
In accordance with our LIFETIME EXCELLENCE brand promise, our aspiration is to develop excellent solutions together with our customers that make everyday work easier in the long term.
In this regard, the connectivity of our products is the key to success as well as an essential prerequisite for new, even more intelligent services, such as preventive maintenance and real-time analysis of the machine fleet.
With our NEXCELLENCE digitalization program, our focus is always on the added value for our customers. The digital assistance systems and tools not only make work processes easier, improve support, and support cost-effectiveness – they also make everyday work safer. Digital solutions are a topic for PALFINGER if they provide customers and users with more comfort, more support, more efficiency and more safety. These advantages are the only relevant measure.

ELTRAK was present for the SMM Hamburg 2018 at the Caterpillar's booth. “SMM HAMBURG” is one of the most important exhibitions in the maritime industry and the maritime industrial equipment with more than 50,000 visitors from around the world. The trade fair is taking place every two years with the entire maritime world participating.

Hamburg, Europe’s third largest harbour hosted the trade fair held from 4 to 7 September.

This year’s exhibition’s main topic was "Trends in SMMart Shipping", with focus on Digital and “Green” route for the maritime industry. Our salesforce did have the opportunity to gather insights, network & debate with both the Greek visitors and the company thought leaders from around the world on the solutions offered by Caterpillar / MaK products.

The next appointment for SMM is in 2020!

The whole world of PK 135.002 TEC 7 on one mobile device - the new "Augmented Reality" App makes it possible. The crane can be viewed from all sides with 3D animations. A side menu gives you important information on the crane with short texts, images and videos.